Category: Startup Insider

A Look Back at the (Business) Year That Was

Image credit: Andrew Renneisen | Getty Images This year, 2016, has been a year to remember, for a number of reasons. First was the topsy-turviest election cycle in history. Second was brands breaking tradition and getting political. Third was cannabis being legalized in a record number of states. Then there was Apple battling the feds over privacy issues,…

The Role of Color in Branding (Infographic)

Image credit: Andrs Kilencz/EyeEm | Getty Images The power of color is often underestimated by consumers. But marketers spend a lot of time thinking about this important element. In fact, color is one of the biggest factors that marketers and designers take into account when creating a logo. Perception of color can change based on…

Why You Should Buy a Franchise Instead of Starting Your Own

Image credit: Shutterstock The following excerpt is from Rick Grossman’s book Franchise Bible. Buy it now from Amazon | Barnes & Noble  Very few people have the natural ability or expertise to be efficient at all aspects of running a successful business. That is where the franchisor’s experience comes into play. Franchise organizations offer a structure for launching,…

7 Ways To Save Time, Energy and Money on Content Marketing

Image credit: Willie B. Thomas | Getty Images You take pride in creating content for valuable resources such as blogs, e-books and training videos. You make sure you're dedicated to producing quality work that will “wow” your audience. You set aside specific blocks on your calendar to write and revise. You prepare yourself for deep focus and concentration. You even pay for…

Gift Ideas for Clients, Coaches, Consultants and Employees

If you want to step up your corporate gift-giving game this holiday season, Entrepreneur Network partner Jessica Abo and smart shopping expert Trae Bodge curated this guide with ideas from Sugarfina, Treat House and ReserveBar. Watch more videos from Jessica Abo on her YouTube channel here. Related: The Best Gifts for Busy Entrepreneurs Entrepreneur Network is a premium video network providing entertainment, education and inspiration from…